The
latest addition to the web’s maze of music sites, social networks, and fan/band
connection zones is Broadtexter. The new musician-aimed site allows North
America-based musicians to create free Mobile Fan Clubs which allow hem to use
regionalized text messaging to stay connected with fans. Artists currently using
Broadtexter include The Cinematics, TRAPT, The Weepies, American Idol’s Constantine Maroulis, Melissa Ferrick, The Nadas,
and Reel Big Fish. The service, which is similar to Relix’s own text message
alerts, allows musicians to update their fans more easily on the road and spread
news about tour updates and other information. Growing out of the relationship
MySpace helped bands foster with their fans, Broadtexter also allows bands to alert
their fans about show time changes, radio appearance announcements, and
exclusive fan club discounts. For more information about the service please visit
www.broadtexter.com.
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