Jack Johnson has once again assembled an eclectic mix of
musicians for his annual Earth Day celebration, the Kokua Festival. The multi-band
gathering will take place April 21 and 22 at Honolulu, HI's
Waikiki Shell featuring Johnson, Eddie Vedder and Boom Gaspar, and Matt Costa,
as well as local favorites Ernie Cruz Jr., and the Girlas. All proceeds from
the event will benefit the Kokua Hawaii Foundation, a non-profit organization
founded by Jack and Kim Johnson to support environmental education programs in Hawaii. The funds raised
from the Kokua Festival will be used to further support school recycling on
Oahu, sponsor field trips and curriculum, and develop the new farm-to-school
program 'AINA in Schools. Vedder and Johnson first bonded over their shared
love of surfing and both appear on the soundtrack to the surfing documentary A Brokedown Melody.
The Kokua Festival aspires to reduce its environmental
impact by offsetting the festival's emissions, running generators and festival vehicles
on bio-diesel, recycling, using biodegradable concession ware, and offering
eco-friendly merchandise including reusable totes, bottles, and organic cotton
clothing. In addition to the festival's live music, the Kokua Festival's Kokua Village
lets fans experience eco-friendly clothing from Patagonia,
sustainable shoes from Simple Shoes, and organic yogurt from Stonyfield Farm.
Many other local food and beverages, products and services from green companies,
alternative energy demonstrations, interactive games and crafts for the kids,
and information from environmentally active groups from around the islands will
also be featured. Fans are also encouraged to make an "Earth Day
Resolution" to reduce their environmental impact leading up to the
festival and throughout the year.
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